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Choking Hazard Prompts Build-A-Bear Recall

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Elsie Aniekwe2 years ago

Build-A-Bear Workshop Inc. of St. Luis, Missouri has issued a product recall for its ‘Starbrights Dragon’ stuffed animal due to a choking hazard.

Details of the Build-A-Bear Workshop Recall

According to the NBC New York, the furry blue dragon toy is just one of the many cute and cuddly children’s companions the company has to offer. What is unique about the company is in its name; Build-A-Bear Workshop Inc. allows kids to do just that- build their own stuffed animal to enjoy. 

As stated on the company’s official website, “Build-A-Bear Workshop is where your child grabs your hand and your heart and together you're inspired to create. Here, everyone is empowered to imagine, and every bear begins a story.” The U.S. Consumer Product Safety Commission (CPSC) has taken action to make sure those ‘stories’ do not end with death by suffocation.

According to the CPSC, faulty satin seams in the Starbrights Dragon can result in the stuffed animals stuffing becoming exposed, posing a choking hazard to small children.

Build-A-Bear Workshop Inc. urges consumers to immediately confiscate the toy from their children and send it back to any Build-A-Bear store location to receive a coupon for any Build-A-Bear stuffed animal. 

Description of the Recalled Dragon Stuffed Animal

The following information was provided by the Consumer Product Safety Administration (CPSC):

  • About 33,600 were distributed in the United States (an additional 1,000 were sold in Canada).
  • The Starbrights Dragon is covered in a blue furry fabric with silver satin tummy, feet pads, wings and horns.
  • The tracking label ending with 9333 or 9334 for USA and 9337 or 9459 for Canada can be found on the label sewn on the backside of the leg, according to CPSC.
  • The kids’ toy was being sold at Build-A-Bear Workshop stores and online at between April 2015 and August 2015 for about $25. 


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