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Naked Juice Pays $9 Million Settlement for GMO Claims

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Jarod Cassidy4 years ago

The Naked Juice beverage company has agreed to pay $9 million after a California lawsuit regarding violations against state advertising and marketing regulations.

About the Naked Juice Lawsuit

  • According to Fox News, the class action lawsuit alleged that Naked Juice violated marketing and advertising regulations after using genetically modified organisms (GMOs) in its products.
  • The company, owned by Pepsi Co Inc. claims that all of its products are “all natural” and GMO free.
  • Though the company has settled, Naked Juice continues to deny any wrong doing and states they plan to bring in an independent group to verify its non-GMO status.
  • The company is no longer using the label “all natural.”

Naked Juice Pays $9 Million

  • The beverage company settled the lawsuit by agreeing to pay a $9 million settlement.
  • Any consumer who purchased Naked Juice beverages from September 27, 2007 to August 19, 2013 can claim payments of $75 with proof of purchase or $45 without proof of purchase.
  • The flavors named in the lawsuit include:

    • Green Machine
    • Mighty Mango
    • Protein Zone
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